Cooperative Insights, a cooperatively owned market research organization founded in 1998 by North Carolina's electric cooperatives, provides tactically actionable market research and intelligence to electric cooperatives throughout the United States. Our core competencies focus on member satisfaction, engagement and strategic market planning.
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Cooperative Insights News & Features
Wednesday | August 12, 2020
Comings and Goings
On Monday, August 3, Lorrie Gallego joined the TSE Services team as Senior Analyst. Lorrie’s primary responsibilities will be the day to day manageme...
Wednesday | August 12, 2020
Cooperative Communications: The Cornerstone to Member Engagement
Cooperative Communications continue to be the cornerstone of Member Engagement with the Rural Electric Consumers. Preliminary results from the 2020 Na...
Wednesday | August 12, 2020
Study Reveals Financial Effects of Pandemic for Members
TSE Services recently participated in a nationwide survey of utility consumers through our research partner, Bellomy Research, located in Winston-Sale...
Wednesday | April 1, 2020
Middle Tennessee EMC's Pivot from Transactions to Interactions Drives Member Engagement
MTEMC’s shift in focus from transactions to interactions requires strong leadership, a clearly articulated strategy and the humility to listen to both...